Tuesday, April 9, 2019

In-Depth: TAG Heuer’s Guy Bove And The New Autavia Isograph

The Autavia, which literally comes from the world of automobiles and aviation (as Cole noted here), originated with a 1933 dashboard double chronograph and timer that you would install in your own car or plane. And this, in turn, was descended from a 1911 dashboard chronograph called Time of Trip. Fast-forward to 1962, and the Autavia had evolved into a wrist-worn chronograph – the foundational design inspiration of the new collection.

“At TAG Heuer we make watches for people of action,” Guy explains. “We have clear pillars, and two of them are outdoors: Autavia and Aquaracer. Aquaracer is more of a technical tool watch, where I would imagine ice axes, breathing apparatuses, and so on. Autavia is perhaps more inspired by its past and the Aviation part of its name. It is also very much an authentic TAG Heuer watch; it has the bidirectional ceramic bezel, titanium case back, chronometer certification, and water resistance to 100 meters.”



from Best Watches For Men http://bit.ly/2Gbl6Yv