In the face of changing consumer demand in an industry rarely known for flexibility, how does a company effectively face the threat of imminent product irrelevance when staying the course isn’t a wise decision and the future is difficult to predict?
The article Fossil Group’s Ambitious Plan To Save Quartz Watches With Hybrid Smartwatches first appeared on aBlogtoWatch and was written by Ariel Adams.
Article from: aBlogtoWatch, by Ariel Adams
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